Storytelling Tag


22 Jun Why Animated Characters Might Be the Best Storytellers

Sure cartoons may be primarily for kids, but don’t underestimate their informative strengths and appeal to more mature audiences. Studio B Films recently completed its first, full animated characters project with the National Kidney Foundation and Publicis Medicus. It features adorable, comical kidney cartoons explaining the importance of monitoring your kidney health via unashamed urination tests. The “Everybody Pees” video (posted above) has already acquired 260,000 views and counting. Granted much of this popularity is due to the national outreach of the foundation, but much of the video’s success can be attributed to its delightful animated subjects. Here are five…


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