Production

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13 Jan Five Approaches to Creating Product Videos that Boost Online Sales

By Studio B Films Founder David Collier How do you increase your online product sales? Should your eCommerce strategy include videos? The answer is yes. Almost everyone selling goods are now selling them online, and a lot of manufacturers and retailers have figured out that product videos are a great way to show off what makes their products unique, beautiful, or particularly useful. And because Google loves video, product videos help to drive traffic to their web sites because they greatly help with SEO. There is a huge range of styles and approaches to producing these video. This blog discuss…

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09 Dec Should You Use YouTube for Marketing?

Of course you want to get ahead on search engines like Google, Yahoo, and Bing. But did you know that the world’s second largest search engine, behind the juggernaut Google, is none other than the Google-owned video sharing website, YouTube? If your company isn’t on the second biggest search engine, then you’re missing out on a lot of potential viewers- and a lot of potential business. If you’re marketing a product or service towards the general public, videos on YouTube will help you out. It makes sense to host your videos on the largest video search engine, because when your…

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20 Nov Adobe Echosign

With over 30 years of secure business document handling, Adobe knows reliable software. With over 20 years video production experience, Studio B knows storytelling.Earlier this month, Studio B and Adobe joined forces to produce Echosign for Salesforce, the e-signature solution that reduces time, expense, and simplifies the contract process. We pitched them on a more lighthearted, fun approach to engage their viewers in a way that a typical marketing video might not. Our client Sara at Adobe was more than happy to go for the funny, with a super dry sense of humor herself, we weren’t surprised. We aligned with scriptwriter Joe…

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16 May family trees and roots with Ancestry.com

Most people know about ancestry.com and the ability to discover your own family history through their billions of historical records. Well, they came to Studio B Films to help announce the launch of a powerful DNA service they call AncestryDNA. It’s a pretty amazing process where you send in a sample of DNA (saliva) and they compare and match it to thousands of others, giving you a scientifically accurate map of your own ethnicity and connecting you to people with similar ethnicities from all over the world. We chose to produce a video with both live action and graphics to…

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