Viral videos are a holy grail of marketing strategies. They get passed along by the public independently of your efforts, and spread your marketing message far and wide. And it's common sense that a consumer will pay more attention to a video shared to them...
When considering what equipment to use to create the highest quality content, we often think bigger is better. However, this is becoming a common misconception, as highlighted by our Rentals Manager and Crew Services Coordinator Dan Williams in the Rentals Blog last month. Here in...
HBO’s new show, Looking, features the San Francisco Bay Area as a major supporting character, highlighting Oakland, the City, and even the USS Hornet. Unlike most shows set in the Bay Area, Looking is actually shot on location, (see Berkeley-based, Parenthood, shot in Southern California).The...
The 2014 Super Bowl commercials have been the topic of conversation in the Studio B office throughout the week. We all watched the game, but we're really watching for the multimillion dollar promotions that make us laugh, groan, and maybe even shed a tear...
2013 was an exciting productive year for Studio B Films. We got to work with some awesome clients and produce new work that we’re really proud of. To celebrate and look forward to an equally productive 2014, we’ve cut a new demo reel. Hope you...
We’ve been lucky to work on two previous projects with Accellion to help launch their products over the past three years. Located in Palo Alto, they’ve now asked us to produce a series of videos for a beautifully designed consumer-facing file sharing product. We just completed the...
This is a question we get all of the time here at Studio B Films, and it’s a good question for sure, but the answer depends on a whole lot of variables. We first set out to discover the scope of the work. Below we’ve...
We kicked off the new year in our new space, filming a product demo video series for a mobile file sharing company. Despite how it looks, our hand model isn’t sleeping on the job. With meticulously choreographed hand movements, it was vital that our actor’s...
By David Collier (Founder / DP / Director), Jane Selle Morgan (Producer / Director) and Aaron Barry (Creative Director)We took a poll among the creatives at Studio B Films. We asked, “Thinking back on lessons learned from 2013, what are some things you might do...
Studio B works with lots of different gaffers to create various looks and moods. This post is the first in a series of blog collaborations where guest writers discuss various topics relevant to the video production industry. Lighting is one of the essential elements in...
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