Blog

16 Aug Helping Facebook Engage and Recruit the Best and the Brightest

Two years ago, Facebook’s sourcing operations and engineering team came to Studio B Films and asked us to make a recruiting video to bring them the top engineering talent in the world, and that’s what we did. Like all of our videos, the first phase was discovery — we needed to learn to speak their language. In pre-interviews, Facebook’s engineers told us their stories. We got a taste of a company culture that fosters growth and the opportunity to be a part of history. We discovered the ins and outs of their brand and saw clearly why a career at…

02 Aug Studio B helps Munchery Sell the Magic behind the 15-minute Meal

Production, Marketing | Lauren

Last fall, owner of Studio B Films and self-proclaimed tasty food connoisseur, David Collier, tried Munchery for the first time with his teenaged sons. He was so impressed with the company’s fine service and delectable meals that he thought, “We need to make a web commercial for these guys.” Truth be told we are all foodies here at Studio B Films, so producing this online spot was an exciting and natural task for us. After much correspondence, Munchery agreed to a meeting. David chose to co-direct the piece with director, Ross Thomas. Together they pitched a video that would showcase…

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03 May Adobe & Studio B Make Lemonade with “Life Gives You Lemons”

Production, Marketing | Lauren

Adobe was looking to create a 60-second marketing video for Adobe Sign and Adobe Document Cloud. They wanted to collaborate on a clever video that showcased how their products could help any business run more smoothly. Studio B Films pitched Adobe a handful of imaginative ideas. The Adobe team picked one with a group of children running their own business, a lemonade company. The kids are feeling the pressure of trying to expand and grow their company with an outdated business model. From a production standpoint, the exciting part of the project was taking an empty garage and transforming it…

03 May Gap Inc. Wins Catalyst Award for Commitment to Equality

Production | Lauren

When Gap Inc. won the prestigious Catalyst Award for its commitment to equality, they summoned Studio B Films to help tell the story of their strong corporate culture. The request for a high-quality video to showcase their leading brand at the 2016 awards ceremony was met with enthusiasm. A tight delivery turnaround and an additional requirement from Catalyst to show hard data in graphics form, increased the need for efficiency and perfection. We used our design and animation expertise to help structure their data in a visually compelling and well designed form. Scheduling interviews for Senior Executives, along with CEO,…

27 Apr Magic Instruments & Studio B Films Harmonize for Crowdfunding Video

Music, Production | Lauren

Magic Instruments, a music technology start-up recognized by accelerators Y Combinator and Highway1, needed a crowdfunding video that would display the awe, excitement and fun that comes from engaging and learning to play their new instrument, MI Guitar. Rather than strings going up the fretboard, like a traditional guitar, it has buttons so you can play chords with a single touch. With the companion mobile app, you can play a song like a rock star instantly. The Magic Instruments and Studio B Films collaboration was a hit from our first meeting. Brian, Andrew, and Marc at Magic Instruments conveyed that the most…

22 Apr Calysta and Studio B Films Join Forces for Sustainability

Animation, Motion Graphics, Production | Lauren

Studio B Films joined forces earlier in the year with Calysta, a company that creates innovative industrial products from sustainable sources. Calysta asked Studio B to help educate potential clients to their game-changing product, FeedKind, in an accessible and friendly way. Studio B happily picked up their request and took off. Animation Supervisor, Tim Kwong, streamlined a bulk of great ideas to the stunning visuals you see in the final cut.