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07 Jan The Boston Globe: Stories You Take With You

The Boston Globe has been the daily newspaper of Boston, Mass. for 139 years. But with the rise of smartphones, tablets, and other easy to pocket electronic devices, the print publication — like many others around the country — had started to see its readership numbers decline. In collaboration with Filament Group and Upstatement, two Boston-based design firms, The Boston Globe set out to change things. Last year they became one of the first large companies to launch a web-print version of their publication optimized for viewing on a whole range of devices from iPhone to Nook. Now, The Boston Globe’s…

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20 Aug Hammer Time at Studio B!

A few months ago Outside Lands Music festival approached us in search of a funny and engaging ‘announce video’. It is apparently common practice for music festivals to find an entertaining way to put all of the band names into a video and use it as a tool to announce their line-up. We got pretty excited for several reasons: We all love the Outside Lands Festival They said there was a good chance that MC Hammer would work on the video with us. It’s fun to try to be funny So we got right to work and pitched a few…

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25 Jul Sephora Pro Brushes

In June, we were given the opportunity to work with Sephora University to create an internal training video. The goal for this video was to get Sephora employees excited about their new, in-house line of Pro Brushes, and we were excited too!  We really wanted to represent the brushes with elegance, and we think the end result was just that: The video was shot in Downtown San Francisco at the Sephora Test Store. We were lucky to be able to work with one of Sephora’s top of the line Pro Artists, Eric, and Sephora’s lovely Collection Trainer, Marisa, who hosts…

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27 Jun Customer Story: Michele hearts Adobe Photoshop Elements

Earlier this year we were kindly welcomed into the home of Michele McGraw and her family;  they live in a suburb outside of Washington, D.C. Michele is a Mom, Blogger, and entrepreneur who uses Adobe Photoshop Elements to manage and edit the family photo library.  They were so gracious to let us shoot them from sun up to sun down (and beyond!) as we captured the chaos, laughter and straight up logistics of life with four kids, a dog, cat and busy Mom and Dad. For this customer story, we used an ‘audio’ only interview approach, so instead of capturing…

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16 May family trees and roots with Ancestry.com

Most people know about ancestry.com and the ability to discover your own family history through their billions of historical records. Well, they came to Studio B Films to help announce the launch of a powerful DNA service they call AncestryDNA. It’s a pretty amazing process where you send in a sample of DNA (saliva) and they compare and match it to thousands of others, giving you a scientifically accurate map of your own ethnicity and connecting you to people with similar ethnicities from all over the world. We chose to produce a video with both live action and graphics to…

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